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Tourism
 
Titanic Belfast Design, Feasibility Study, Business Planning and Pre-Opening Project Management: CHL led the multi-disciplinary team who conceived, planned and designed the Titanic Belfast visitor attraction. CHL assembled and led the team that conceived of and designed the project; we managed the detailed project design and business planning work and coordinated funding applications; we advised on and participated in operating contract negotiations; we set up and managed the pre-opening operations and marketing, and prepared the operational business plan, including financial projections. This attraction opened on 30th March, 2012, and received over 807,000 visitors in its first 12 months of operation. CHL continue to advise on project operations and future project development, and Michael Counahan is a member of the management steering group, 2004-to date   Titanic Belfast.
Guinness Storehouse: Pricing analysis and planning, 2012   Guiness Storehouse
Tayto Park: Analysis of the likely impact of new products at this highly successful attraction and projection of future visitor numbers, 2014   Tayto Park
Dublin Port: Strategy for animation of the lower reach of the River Liffey including an appraisal of the marine assets of Dublin Docklands Development Authority, 2013   Dublin Port Company
Spike Island: Identification of tourism and culture components of the Master Plan for Spike Island, including a Fort Museum and an aquarium, and preparation of a strategic business plan for the development and operation of these components (as part of the team led by Scott Tallon Walker), 2012/2013   Cork County Council
Aviation Museum: A feasibility study of a proposed new aviation heritage museum based on the collection of the Irish Air Corps, 2014   Irish Air Corps/South Dublin County Council
Implementation of Interpretation Plan for Waterford's Viking Triangle comprising brand design, interpretation, museum animation through actor guide scripting training and direction, public realm design and operational business planning to 2017. Our team also included Brady Shipman Martin and Richards Dee, 2012   Fáilte Ireland/Viking Triangle Trust Company Ltd
Tourism Route Interpretation Plan for the Boyne Valley Drive (2012): As part of Fáilte Ireland's Multi-Party Framework Agreement for Tourism Route Interpretation, CHL Consulting, in association with FW Design interpretation solution designers, were commissioned by Fáilte Ireland in November 2011 to prepare a detailed, costed interpretative plan for some 26 sites and attractions, and 4 towns, that make up the Boyne Valley Drive. This work is currently in progress.   Fáilte Ireland
Tourism Route Interpretation Plan for the Kildare-Wicklow Driving Route (2012): As part of Fáilte Ireland's Multi-Party Framework Agreement for Tourism Route Interpretation, CHL Consulting, in association with FW Design interpretation solution designers, were commissioned by Fáilte Ireland in November 2011 to prepare a detailed, costed interpretative plan for the Kildare-Wicklow Driving Route, including the finalisation of the route with its 26 sites and attractions, and 9 towns. This work is currently in progress.   Fáilte Ireland
A Redevelopment of The Beamish & Crawford Brewery, Cork (2010-present): CHL have been appointed by Heineken Ireland Ltd & BAM Property Ltd. JV as destination tourism, arts & culture advisers to the design and planning team for this large mixed scheme development which will include a major events venue, retail, visitor attraction, leisure and cultural facilities, visitor services, office accomodation and residential units. The scheme has received planning approval (Dec. 2011) and is moving to implementation.   BAM Property Ltd. JV. Heineken Ireland Ltd.
Feasibility Study of a proposed Caravan & Camping Facility in Co. Carlow: included an economic analysis of the Caravan and Camping sector in Ireland and the economic viability of the establishment of such a facility in Co. Carlow   Carlow County Development Partnership
Implementation of specific Elements of the County Carlow Barrow Heritage Drive Initiative (October 2011): The aim of this Initiative is to develop a Heritage Trail Driving Route along the River Barrow in Co.Carlow. CHL were appointed to carry out a) a detailed Site Audit study for specific sites for inclusion on the route and b) preparation of a marketing plan to include comprehensive marketing and promotional strategies in order to maximise exposure of the product to market.   Carlow County Development Partnership
Master Plan for Spike Island, Cork Harbour: asd part of a multi-disciplinary consortium led by Scott Tallon Walker, CHL have been commissioned to identify and prepare business plans for the tourism and cultural aspects of the future development of Spike Island as a tourist destination.   Cork County Council
A Review of the Tourism Ireland / ITOA Overseas Marketing Support Scheme (Nov. 2011): This scheme provides financial support to ITOA members to enable them to expand their overseas marketing activities. CHL were commissioned to undertake this review on the basis of applications for support made by ITOA members in 2010.   ITOA & Tourism Ireland
Annual Survey of Membership Business of the Incoming Tour Operators Association - Ireland (ITOA): The purpose of the survey is to gather information on the nature, scale and scope of the business operations of ITOA members, with the intention of providing an increased understanding of the tour operating business, and communicating to others the value of ITOA members' contribution to Irish tourism.   ITOA
Tourism Development & Business Plan for Woodlawn Adventure Park and Gardens, Woodlawn, Co.Galway(November 2011): CHL were commissioned by Tranquility Village Ltd., the owners of the property, to undertake a tourism and business plan for the development of an intergrated cluster of tourism products on the Woodlawn Estate, to create Woodlawn Adventure Park and Gardens. These products have been carefully selected on the basis of their complementarity to Woodlawn House and the planned National Diaspora and Migrant Centre, their suitability for the Estate, and their marketability. In combination with the National Diaspora and Migrant Centre and with related heritage and tourism sites in the wider Woodlawn area, they will be the foundation for the 'Grand Plan' for Woodlawn.   Tranquility Village Ltd.
Pre-Feasibility study into the possibility of establishing a branded visitor attraction, the 'Bewley's Experience' at Bewley's Grafton Street (December 2011): This attractionb would relate the Bewley's story to visitors, drawing on the Bewley's archive and collection of artefacts, and could also explore the topics of tea and coffee. CHL were appointed to assess this concept, with particular reference to its market prospects.   Bewley's
Review of Funding Application for Kells Visitor Centre (August - September 2011): CHL were commissioned by Fáilte Ireland and Meath County Council in August 2011 to carry out this Review, following which CHL prepared a revised develoment plan for the Centre in September 2011.   Fáilte Ireland & Meath County Council
St. Patrick’s Festival (2010): CHL were retained by Failte Ireland to conduct a strategic review of the popular and nationally important St. Patrick’s Festival, and to prepare a strategic plan for the future development of this event.   Failte Ireland
Tourism & Travel Distribution in a Changed World (2010): CHL and specialist internet consultancy, AMAS Ltd., were commissioned by the Irish Tourist Industry Confederation to conduct a research study into current and anticipated trends in tourism and travel distribution, and to identify in these trends the implications for Irish tourism. The report will be published in the Autumn of 2010.   ITIC
Belfast Titanic & Maritime Heritage Strategy (2010): Belfast has a long and rich maritime and ship-building heritage. There are many parts to this story, including the Titanic, and CHL were commissioned by Belfast City Council, the Northern Ireland Tourist Board and the Dept. for Social Development to establish a vision and development strategy for this heritage which is focused on creating a compelling visitor experience.   Belfast City Council, the Northern Ireland Tourist Board, Dept. for Social Development
Liberty Project (2010): Liberty Hall in Dublin is the historic headquarters of Ireland’s largest trade union, SIPTU. A replacement building for the current Liberty Hall is being planned, which will include a major visitor experience on the top floors. CHL has been retained to advise on layout, content/visitor experience and operational planning for this exciting project.   SIPTU
Impact of Demographic Change on Irish Tourism (2009): commissioned by Failte Ireland, CHL made a detailed study of current and projected future trends in Ireland’s demography, and assessed the likely impact of these trends on Irish tourism over the next 20 years.   Failte Ireland
Strategic Development Planning in Dublin's Docklands(2008): CHL were commissioned by Dublin Docklands Development Authority to prepare the Arts, Culture, Tourism & Leisure Chapter of the Docklands Master Plan 2008. CHL also prepared a new Waterways Regeneration Strategy for the Docklands area in 2008, updating the River Liffey Regeneration Strategy that had been originally published in 2001.   Dublin Docklands Development Authority.
Economic Impact of Carton Demesne(2008): CHL conducted a detailed analysis of the economic contribution of Carton House Hotel and Golf Resort at local, regional and national levels; the analysis demonstrated the significant economic benefits delivered by the resort and the potential for further growth.   Carton House Hotel & Golf Club
Coach Tourism and Guided Tours Development(2008): This assignment comprised a review of staffing and training needs in the coach tourism and guided toours sectors, with emphasis on coach drivers and tour guides. The review was published in July 2008, and implementation of key initiatives has been initiated.   Irish Tour Operators Association and Coach Tourism & Transport Council
Dublin Regional Tourism Plan (2007-08): CHL were commissioned by Dublin Tourism to assist with the preparation of the regional tourism development plan for Dublin covering the period 2008-2010. This plan includes an analysis of the forces of change in tourism and the issues facing Dublin. It sets out a strategy for tourism development encompassing goals and actions with regard to product development, marketing, enterprise growth and visitor servicing. The plan was published in January 2008.   Dublin Tourism.
    
    
Tourism Product Development Strategy for Dublin (2007): the preparation of this strategy included a comprehensive audit of the existing product in Dublin, a survey of tourists visiting Dublin, a benchmarking of Dublin against 5 competing European cities and consultations throughout the tourism industry   Dublin Tourism
    
National Tourism Awards (2007): this study, conducted on behalf of the Board of Fáilte Ireland, involved the assessment of the potential for a new national tourism awards scheme. The assessment involved researching tourism and other sectoral award schemes in Ireland and overseas, with emphasis on their objectives, organisation and benefits, and extensive consultations throughout the tourism industry. The conclusions pointed to alternative approaches to conventional award schemes as more effective means of achieving the goals identified by the Board.   Fáilte Ireland
    
    
ROS Tapestry Project (2007): the preparation of a business strategy for the ROS Tapestry, an innovative tourism project involving the creation of a huge, 15-panel tapestry illustrating the Norman history of New Ross. The tapestry is being produced by more than 90 stitchers working in teams. The goal is to complete all 15 panels by 2010, and 7 panels will be ready for exhibition in September 2007 as part of the Ross 800 celebrations.   ROS Tapestry Project Ltd.
    
Annual Tour Operator Surveys (2006/2007/2008): A series of annual surveys of the membership of the Irish Tour Operators Association with regard to their business levels and international marketing activities. The surveys for the years 2005 and 2006 have been completed, and that for 2007 will be conducted in the first quarter of 2008.   Irish Tour Operators Association
    
Proposed Aquarium for Dun Laoghaire (2006): this project forms part of a competition-winning development for Dun Laoghaire Harbour designed by Heneghan Peng Architects. CHL originated the aquarium concept, coordinated the development of plans for the project and identified prospective operators.   John Sisk & Sons/Park Developments Ltd.
    
Ireland's Competitive position in Tourism (2006/07): Strategic review of the competitive position of Irish Tourism and recommendations for future competitive gain. This study, which has been published by ITIC, was conducted in 2006 and updated in November 2007.   Irish Tourist Industry Confederation
    
National Tourism Product Audit and Quality Assessment (2006): This audit was completed as a key input to the work of the Tourism Product Development Review Group established by Fáilte Ireland.The audit gathered detailed information on over 7,900 products across 41 product catagories excluding accommodation.   Fáilte Ireland